In our recent fireside chat, Rob Chapman (CEO, Founders Intelligence) spoke with Dame Carolyn McCall (Chief Executive, ITV) about how ITV is harnessing Entrepreneurial Growth to deliver its 'More than TV' strategy and how it continues to win in a shifting media landscape.
The discussion centred on ITV’s approaches and lessons in its digital growth, including:
- Creating an ambitious digital growth agenda
- Building the right capabilities within ITV to deliver on it
- Becoming a platform for entrepreneurial talent
This conversation is now available on demand, ready for you to watch any time you like.
To catch up now, press the button below.