Chemical & Consumer Goods Company
Developing a digital culture at scale and driving open innovation in an incumbent CPG player
THE CHALLENGE
Inspiring a new culture of innovation in a company of >50,000 employees
OUR APPROACH
- Sourced, evaluated and introduced relevant start-ups to the client on a bi-monthly basis
- Arranged founder presentations to sizeable in-person and virtual audiences across the company, in addition to targeted introductions to key stakeholders to initiate potential partnership conversations
- Developed monthly Digital Briefings delivering insights and detailing key trends for major functional areas, broadcast to thousands across the business
- Hosted regular ‘fireside chat’ panel discussions with leading tech entrepreneurs for in-person and virtual audiences across the company
- Helped to create and support key elements of the innovation structure, including determining core activities and processes, evaluating performance and peer analysis
- Initiated a network of >200 leading tech entrepreneurs and VCs to serve as ‘digital mentors’
- Hosted a large scale event in collaboration with Founders Forum to bring together leading industry innovators
THE IMPACT
- >20 start-up pilots across business units in Year 1
- Thousands of live and virtual attendees at each event
- CEO and Board level support for initiatives
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