Entrepreneurs are creating growth in every industry with new business models, innovative technology and disruptive go-to-market approaches.
We enable you to participate in this growth. We help you develop a rigorous and structured understanding of the bets that entrepreneurs, VCs and competitors are taking across their industries and adjacent ones. This allows you to take strategic decisions on where to participate and to identify the specific opportunities to create your growth.
Strategy has no value without execution. As our work is based on examples of real companies delivering in the market, it is practical and deliverable. We can be your partner right through to delivering your new growth propositions in market.
Our Principles #
Bottom Up Analysis
Our deep ecosystem connections and knowledge of both investors and highly-qualified early stage companies enable us to develop strong viewpoints on the most valuable growth opportunities and the future of your industry.
We have permission to view your business as a founder would - rethinking existing assumptions, looking past the constraints and spotting opportunities to recreate your propositions with technology at their core.
We are expert at the rigorous commercial and operational analysis needed to build conviction on which opportunities to pursue and how.
Cross Industry Insight
We bring new perspectives, insights and lateral thinking that capitalises on our innovation, transformation and investment work across industries.
As entrepreneurs, we think of strategy as the guide to what needs to be built, not an end in itself. The delivery route is part of our mindset.